HILARY DAVIS DESIGN
ART DIRECTION + GRAPHIC DESIGN
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Avon Accessories

DIGITAL, PRINT

Avon Accessories

CHALLENGE: Refresh and differentiate Avon's seasonal accessories campaigns. 

SOLUTION: For the Valentine's Day campaign, I directed a mood that was more playful than sexy, more whimsical than romantic. It featured youthful girlfriends instead of a guy wooing a woman. For the Spring Jewelry campaign, I chose pastel tones and delicate feathers to complement the feminine pieces.

CD: Susan Gallo  AD/Designer: Hilary Davis
Valentine Still Life Photographer: Nigel Cox,  Models: Anna Wolf
Spring Jewelry Photographer: Kana Okada, Stylist: Megan Krieman

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